For Sheer Excitement, Here’s Your Ticket

More thrilling than watching paint dry! More exciting than watching grass grow! More enjoyable than watching a pot never boil!

Watching cheese age.

No, really. In what has got to be one of the most ingenious, yet silly, marketing campaigns yet, a British cheese company, West Country Farmhouse Cheesemakers, has installed a camera where you can watch their cheddar cheese get moldy. Honest.

http://www.cheddarvision.tv/

Please, wear a seatbelt and keep your hands inside the car at all times. People with weak hearts are strongly cautioned.

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