Oh dear. Apple’s iPhone and iPad are under assault from an Android. Or rather, from Android. Item: Android is now the top operating system for smart phones:
In terms of market share, Android grew 615 percent from 2009 to take 32.5 percent, while Symbian fell from 44.4 percent to 30.6 percent in the same period.
Phone makers HTC and Samsung had notably strong years, accounting for 45 percent of the Android phone shipments.
Apple’s iOS fell to third, at 16 percent, remaining practically flat year-over-year. Shipments increased 86 percent, however, to 16.2 million iPhones.
Worse yet, another item: Android tablet sales are skyrocketing:
Android tablets skyrocketed in the fourth quarter, increasing their market share by nearly 1000%, even though they’re based on a version of Android not even built for tablets. In doing so, they’ve taken market share away from the iPad. It’s a clear sign that one day, Android tablets will outsell the iPad, in the same way that Android phones have overtaken the iPhone.
Bloomberg reports that according to market research firm Strategy Analytics Android tablets boosted its market share nearly ten times in the fourth quarter, and ate into iPad’s share of the market.
Android devices captured 22 percent of global tablet shipments in the three months to Dec. 31, up from 2.3 percent in the preceding quarter, the Boston-based researcher said in a statement today. The iPad accounted for 75 percent of shipments in the period, down from 96 percent, it said.
That last article points out that the big difference between iPhones and Anroid tablets is choice. There are already a slew of tablets running Android and there will be more. They are priced at various levels and have varying features. They aim at different segments. The iPad is a typical Apple “We’ll tell you what you want” product.
From personal experience, I can tell you that not all iPhone customers are happy with what Apple has allowed them to rent from them. When I showed my new Samsung Galaxy S to one of my coworkers who owns an iPhone, she immediately began calculating how long until her contract was up. She fell in love with the display on the Galaxy (which is very impressive).
I was toying with the thought of getting a Galaxy Tab, but I really didn’t want my wife to kill me. Maybe I’ll get her one for Valentine’s Day.
UPDATE: Motorola is definitely positioning their new Xoom tablet as an Apple Killer. Check out this Xoom ad for the Super Bowl.